Historic Elitch Theatre

by Rosemary Lewis

John and Mary Elitch
Historic Elitch Theatre -- Pavillion Theatre 1891

Our story begins...

Our story begins in 1887 when John and Mary Elitch purchased the 16-acre Chilcott Farm in Highland.  The village of Highland did not permit gambling and the sale of liquor was discouraged through high taxes.  The Elitches eagerly embraced the high moral tone, as well as the fruit and shade trees, as home and began to develop their farm as a day resort.  Meanwhile the fruits and vegetables supplied John Elitch’s Palace Dining Rooms in Denver.

John Elitch, Jr. was born in Mobile, Alabama, in 1850.  After several moves his family arrived in California by 1866 where they settled in Alviso, at the southern end of San Francisco Bay and  operated a “coffee saloon.”  Mary Elizabeth Houck was born in Philadelphia in 1856.  Her family settled near Alviso by 1863 where they were fruit farmers.  John and Mary met at church in 1872 and eloped shortly thereafter to San Francisco.  John was 22 and Mary was 16.   

John was a successful restaurateur whose passion was the theater.  He managed restaurants, then would put his earnings into some theatrical operation, promptly loose his stake, and start over again.  Mary was more practical.  She ran a small boarding house and kept a home base for John between his many ventures.

John arrived in Denver in late 1880, where he repeated his cycle of restauranteur and theatrical impresario in Denver and Durango.  A gregarious man, he made friends from many sectors of Denver society, including future Denver mayor Wolfe Londoner and poet Eugene Field.  He was a founding member of the Denver Athletic Club.  Mary joined her husband in Denver in 1882 and was quickly adopted into local society.

In 1889 John sold his restaurant so he and Mary could concentrate on developing their farm as an open air pleasure resort.  They also purchased nearby Berkeley Lake as a companion resort to the farm.  Street railroads connected the city center with the hinterlands where the Elitch operation was located.  The Denver and Berkeley Park Rapid Transit line ran along Tennyson Street.  The more elegant West End Railroad, running down West 38th Avenue, opened in September 1890.  The entrance to the Gardens was at the crossroads of these two lines, hence the angled entrance to the development that still exists today.

Opening Day

On May 1, 1890, the Elitches opened their Zoological Gardens and Grand Pavilion Theatre to the public.  The biggest draw was the animal collection, which included two lions, four bears, two camels, two wolves, and eight monkeys.  P.T. Barnum was a visitor and highly complimented John on his zoo.  Colorado senators Edward Wolcott and H.A.W. Tabor were friends and attendees. 

In addition to the zoo, people were entertained at the Grand Pavilion Theatre, which was an open, 12-sided, canopied pavilion with room for 600 under its cover.  Vaudeville provided the entertainment.

The Elitches had a very successful year.  Clearing some $35,000 (or $775,000 in present-day dollars), John organized a traveling show, the Goodyear, Shilling & Elitch minstrel troupe.  The troupe played in many Colorado theaters before moving on to California, where John contracted pneumonia.  Mary raced to his side and was present when he died on March 10, 1891 in San Francisco.  The couple did not have any children.  Mary was left destitute and was forced to sell both the farm and lake properties.

A syndicate of nine Denver businessmen purchased the Gardens for $250,000 and placed 100,000 shares of stock on the market at one dollar per share. The Elitch Zoological Gardens and Grand Pavilion Theatre opened for its second season under new ownership. The 1891 summer season was most notable for opening of the new Theatre.  It was designed by local architects Rudolf Liden and Charles Lee in the rustic “stick” or “shingle” style that was emerging at the time.  It featured a two-story open veranda surrounding the two-story octagonal enclosed auditorium.  A backstage building anchored the western side, and the signature castle-like cupola crowned the roof.  Over the next 25 years modifications to the stairways, entrances, and the enclosure of the veranda resulted in the auditorium’s historic and current configuration. 

Vaudeville featuring pantomime, comedy, minstrels, equilibrists, jugglers, animal acts, high-wire acts, strongman acts, and trick bicycles acts entertained the crowds in the first years.  Professor Baldwin’s Grand Balloon Ascension and Parachute Jump proved to be a very popular attraction.  Occasionally light opera was staged.

Summer stock appeared for the 1893 season.  The Frank Norcross Stock Company was engaged and mounted a different show each week for the 15 weeks of the season.  This was the first summer stock theatre season in America. 

Bank closings during the summer, and the Panic of 1893, resulted in a sharp decline in attendance at the Gardens.  The Gardens closed in mid-August, and the syndicate went into receivership.  Mary Elitch repurchased her Gardens at a sheriff’s sale on April 14, 1894 for $150,000.  For the next two years, less expensive vaudeville returned to the Elitch stage. Summer stock returned to Elitch’s in 1896.  This was also the year the Vitascope moving picture premiered in Colorado, at Elitch’s on August 14, just a few months after its debut in New York City.  

The Mary Elitch Long Era

Mary Elitch was a petite brunette, the darling of the Denver Post newspaper, and one of the most highly regarded women in Denver.  She was known for her generous spirit and fondness for animals and children.  The Gardens were a safe haven for children for generations.  Mothers reputedly would put their children on the streetcar (and later the bus) and tell the driver to just let them off at Elitch’s.  Mary instituted a weekly Children’s Day on Tuesdays when additional educational and entertainment was brought in for the kiddies.  The Gardens were the site of the the annual outings sponsored by the Ladies’ Aid Society, Colorado Pioneers Society, and other worthy causes.

She was dubbed “The Lady of the Gardens” shortly after being widowed, and retained this mystique for the remainder of her days. A London magazine called her a “splendid type of the American Girl” and claimed that she was the only woman in the world to possess and manage a zoo.  The most notable members of her menagerie were the lions and bears, many of which she bottle fed and raised from cubs.  She added a seal, an albino water buffalo, an elephant and other creatures to her menagerie. She hitched an ostrich to her light trotting cart to drive around the grounds.

There are many stories about Mary and her animals. Harry Tammen, co-owner of the Denver Post and owner of the Sells-Floto Circus, went to New York seeking lions for his collection.  He was directed right back to Denver, to the lady zookeeper – Mary Elitch – who had the finest lion in captivity.  She did not sell any of her animals to him. 

International stage star, Sarah Bernhardt, captivated a young lioness by stroking the animal through the bars of her cage into an almost catatonic state.  Mary gave the lioness the name “Sarah” that day.

Mary told a story about one day when one of her large bears escaped from its cage.  Workmen who were digging the Bear Pit nearby ran for their lives, while Mary seized a broom, got in front of the bruin, and yelled “Shoo!  Shoo!” while shaking her skirts and broom.  The bear turned around and went right back into its cage.  She also discovered that music indeed could soothe the savage beast, and that her bears were most susceptible to the soothing sound of the violin.

Music was very important to the Elitches.  As of the opening day a band entertained guests.  In 1897 the forerunner of the Trocadero Ballroom hosted the Gardens orchestra and held dances for both young and older patrons.  The Trocadero expanded to be a large as the Theatre, and was the site of a special evening when a scene from ‘The Glenn Miller Story’ starring James Stewart was filmed there in July 1953.

The Gardens also had a national reputation, unsurprisingly, as gardens.  Colorful annual plants were grown in greenhouses on the property.  The Elitch greenhouses were touted as the largest wholesale establishment in the west, eventually reaching 160,000 square feet or about 3.6 acres in extent. 

The Elitch-Long Flower Store, located at Fifteenth and Stout in Denver, reputedly utilized the first floral delivery truck in Denver, circa 1910.  A merger with the Park Floral Company formed the Park-Elitch Company wholesale florist. Mary was recognized as an ardent flower lover with a geranium named in her honor.  The Elitch operation produced the “Hilda” variety of carnation, and shipped cut carnations as far away as Maine.  In the 1950s they were shipping 700,000 cut carnations to the East Coast markets annually.  They also courted prospective summer stock stars to appear at the Theatre by sending quantities of their prized carnations.  Later, the famous Floral Clock was the much-photographed center of activities.

Mary became the proprietor of the Manhattan Beach Theater for 1900 and 1901.  Manhattan Beach was also a pleasure resort for local families, located on the northwestern shore of Sloan’s Lake, just a mile south of Elitch’s and across Sheridan Boulevard from the Jefferson County town of Edgewater. It opened in 1891 and included many of the same attractions as Elitch’s, such as animal acts and hot-air balloons.  The Manhattan Beach Theater was much larger that Elitch’s with a seating capacity of 3,000. The Theater and many other of the Manhattan Beach structures burned to the ground in a massive fire on December 27, 1908.

Beginning in 1900, Elitch’s produced “stock star” shows, where visiting stars joined the resident stock company.  Elitch’s mounted a new production about every week between Memorial Day and Labor Day.  The star roster from this period included Henrietta Crosman, Minnie Maddern Fiske, Ida Conquest, May Buckley, David Warfield, Bruce McRae, and Edith Taliaferro.

One memorable production was Shakespeare’s As You Like It, starring Blanche Bates.  For this play the rear (western) side of the theatre was removed so it could be played under the trees and stars, perhaps the first such implementation of natural stagecraft in the United States. Some of the other notable players of this time included:

  • Antoinette Perry, a Denver native, who made her Elitch debut on June 12, 1904. She appeared in other Elitch productions over the years and is remembered today with the Tony Awards, named in her honor. She directed the original Broadway production of ‘Harvey,’ written by fellow Denverite Mary Chase.
  • Cecil B. DeMille was a minor player for the 1905 season.  Here he met Maude Fealy, a local girl who became for a short time an international star and proclaimed the Most Beautiful Woman in the World in 1903.  They remained friends for the rest of their lives, with DeMille often financially supporting Fealy.  During Fealy’s prime years (1901 to 1905) she performed with English stage legends William Gillette and Sir Henry Irving.
  • Sarah Bernhardt performed in two productions on May 24, 1906, ‘Camille’ (matinee) and ‘La Sorcerie’ (evening), in addition to charming a lioness.
  • Also in 1906, local boy Douglas Fairbanks appeared on this stage, after having debuted on Broadway in 1902.  Later in life Fairbanks recalled that he wanted so much to see a production at Elitch’s as a boy, that he scrubbed the stage in exchange for a ticket.  Maude Fealy’s mother took credit as Fairbanks’s acting teacher in his youth.  his son, Douglas Fairbanks, Jr., appeared on this stage in August, 1973.

In November 1900 Mary married her business manager, Thomas Long, and the couple took an around-the-world honeymoon. This marriage was unsuccessful, and they separated within a few years. Thomas died in an automobile accident in 1920. Mary was only rarely referred to as Mrs. Long, instead preferring the Elitch name.

On September 30, 1915 the Elitch-Long Company filed for bankruptcy. The rise of inexpensive motion pictures, increased competition from nearby Lakeside (which opened in 1908), the meteoric rise of the automobile, and poor weather kept the crowds away. 

Denver philanthropist John K. Mullen purchased the property for $26,911 on April 16, 1916 through his son-in-law Oscar L. Malo, with the understanding that Mary would remain in her house and be financially secure for the remainder of her life.  The grounds were also to retain the name Elitch’s.  Two months later the Gardens were sold to John Mulvihill, under this stipulation.  Mulvihill replaced Mary’s old frame cottage with a brick residence, where she lived until 1932 when she moved across the street and died on July 16, 1936.  

The Mulvihill-Gurtler Era

John Mulvihill came to Denver from Pennsylvania in 1902 as one of the thousands who flocked to the high, pure air of the Rockies as a cure for lung troubles.  He found employment as a clerk at Denver Gas and Electric, a position he maintained for the first years of his ownership of Elitch’s Gardens as he learned the business. 

The theatre was dark in 1916, 1918 and 1919 as Mulvihill considered his options and avoided the significant cost in mounting summer stock theater.  It reopened for the 1920 summer season as a summer stock operation, with a resident cast taking on a new play each week.  Mulvihill expanded the Children’s Day activities to include the Elitch School of the Theatre in 1926 and 1927.  He was also responsible for extending the Gardens attractions to include free dance classes for children at the Trocadero, construction of the Skyrocket rollercoaster (later refurbished as the Wildcat), replacement of the Carousel, and construction of the Old Mill venue.  The Old Mill burned on July 16, 1944, killing six patrons and becoming the most deadly fire in Denver in a generation.

John Mulvihill was an old-fashioned man, who thought that theatre patrons would not pay to watch a man “make love” to his real life wife on stage.  He therefore prohibited that married couples be hired for his theater.  So, when Leading Man Fredric March and Leading Lady Florence Eldridge fell in love and eloped to Colorado Springs one Thursday, Mulvihill promptly fired Florence and hired a new leading lady for the rest of the season.

He was also a hawk in monitoring dancing at the Trocadero, and would separate couples he thought were dancing too close together.  Mamie Doud Eisenhower was dancing with her uncle when a tap on the shoulder from Mulvihill alerted them to his presence.

Mulvihill ran Elitch’s until his sudden death in 1930, when his son-in-law, Arnold Gurtler, took over.  Gurtler sons Jack and Budd later joined the operation.  It is important to remember that with the exception of 1891 to 1894, Elitch’s was a family-owned and operated business, with deep ties to the Denver community. 

During the Great Depression summer stock theater grew at a phenomenal rate, from fifteen companies in 1930 to 105 companies in 1934.  What became known as “the straw hat season” provided employment for actors and gave audiences a show at bargain prices as compared to Broadway ticket prices.  The northeast and central Atlantic states had the majority of the summer stock companies, being close to New York City.  Denver was very remote from the center of American theater, yet Elitch’s reputation was recognized by Time magazine, who called it “the great-grand-father of all U.S. summer stock companies.” 

In 1934 a local actress, Miss Barton, auditioned for the summer stock company.  This was a thinly-veiled attempt by Miss Helen Bonfils, Denver Post heiress and one of Denver’s wealthiest women, to fulfill her dream of being on stage by virtue of her own abilities.  For thirteen years she was a character actress, specializing in world-wise, cynical, grande dames.  She met the new Elitch director George Somnes in 1936, and they wed at the end of that summer. 

Miss Helen, as she was affectionately known, had a financial stake in the Theatre as early as 1938 with options on stock shares.  Somnes and Bonfils played in ‘The Man Who Came to Dinner,’ and Somnes quipped that “What husband wouldn’t jump at the chance to insult his wife for 2 solid hours… and get away with it.”  Especially when the wife, one of Denver’s wealthiest and most influential women, was called “Miss Bedpan.”

So, what was it like to run a summer stock theater?  During the winter John Mulvihill, and later the Gurtlers would travel to New York, see the plays and interview actors.  History Colorado has the Gurtler notes from these interviews. Some of the comments on those who did not make it on the Elitch stage:

            Charlton Heston:  “Needs a haircut badly.  May be good, but typed.”

            Clark Gable:  “Very dark — wears mustache.”

Other actors interviewed and who did not make the cut included Anne Meara, Larry Hagman, Celeste Holm, Leslie Nielsen, Tony Randall, and Ray Walston.

In general about 11 members were cast in New York, with supplemental actors drawn from Denver theaters, universities, friends, and staff.  One such local was Robert Redford, who attended the University of Colorado Boulder.  He had the briefest of non-credited walk-on parts, the so-called “spear-carrier” type role, in 1955.  In fact, his name does not show up on any program or newspaper review, and we only know of his involvement because he remembered having such a role at Elitch’s.

As for the New York summer stock cast, they arrived a few weeks before opening night.  The supporting members often lived with nearby families who rented out rooms while the Leading Man and Leading Lady had rooms at downtown hotels.  A new play was mounted each week, requiring the cast to be performing in one play in the evening while rehearsing for the next play during the day.  They had only Thursday daytimes off, the only day without a formal rehearsal.  As for the backstage crew, they often went for two days without sleep, between Saturday night after the final curtain and Sunday night when the new production opened.  They generally mounted 10 to 12 plays per season, with shows 7 days per week until 1960, when Sunday became a full day off.

Edward G. Robinson, Jane Wyatt, and Patricia Neal are some of the well-known names from the summer stock years.  Raymond Burr was the Leading Man in 1944.  He returned to Denver in 1986 to film television movies of the Perry Mason series.  He wanted to make the Elitch Theater a magnet school for the performing arts, a plan that eventually fell through.

One of the often told stories is that of Grace Kelly, who was the ingenue for the 1951 season.  She was simply a member of the cast, living quietly in a nearby furnished room.   On August 10 she received a telegram from film producer Stanley Kramer, asking her to report for a new film with Gary Cooper.  The film, ‘High Noon.’  The rest, as they say, is history.

After the end of the 1954 season major renovations were made.  The old backstage was demolished, from the proscenium on back.  In its place a massive, modern cinderblock stage house was built.  The new dressing rooms features hot and cold running water and the stars’ dressing rooms were described as being especially luxurious.  Three complete individual sets on rollers could be keep ready, and a 100-foot high fly house towered over the stage, reputedly the only stage in the country with such a structure.  It was around the time of this renovation that the Old Stage Door, with the autographs of many luminaries of the stage, was obliterated by a painter.  We do, have, however, autographs in the old dressing rooms from later years.

In 1957 Arnold Gurtler passed the Theatre management off to his sons, Budd and Jack, who alternated years as manager.  They organized an unusually long season, with eleven productions over thirteen weeks.  By this time traditional summer stock theater was in decline, and the Gurtlers were trying to keep their operation afloat. 

The Star Package Era

In 1963 the Gurtlers asked Miss Helen to become the producer, with her friend, Whitfield Connor, as executive administrator.  Connor’s first season in 1964 was the first season that Elitch’s instituted the Star Package system that the Elitch Theatre kept until closing.  Connor was an accomplished stage actor, the Elitch Leading Man for many years including the 1951 season when Grace Kelly was the ingenue.  He and his wife Haila Stoddard met at Elitch’s and were closely tied professionally with Miss Helen through many business ventures.  Stoddard and Bonfils were producers of ‘A Thurber Carnival’ (1960) in Broadway and the thriller ‘Sleuth,’ which won the Tony Award for best play in 1971.  Later Haila’s son, Christopher Kirkland, became the Theatre’s house manager. From 1964 through 1969 ten shows in ten weeks were staged.  A major musical ended each season.  Beginning in 1970 each production ran for two weeks, with five productions per year.

During this period the Elitch Theatre was affiliated with several elite association.  It joined the Council of Stock Theatres (COST) in 1964, an association that included such venerable houses as the Westport County Playhouse, the Ogunquit Playhouse, and the Lakewood Theatre.  This provided a collective bargaining option to control ever increasing costs.  Elitch’s became a charter member of the League of Historic American Theatres in 1974.  The Theatre was listed on the National Register of Historic Places in 1978.

The Elitch Theatre Company formally incorporated on May 25, 1965, as an entirely separate entity from the Elitch Amusement Park.  After Miss Helen’s death in 1972, it reorganized with Connor as President and producer, Stoddard as Secretary-Treasurer, and Kirkland as Vice President and house manager, a family operation.

While the Star Package system had its own problems, it did tend to generate more revenue for theaters that operated on razor-thin margins.  It also permitted smaller venues, like Elitch’s, to mount large Broadway-style musicals.  Connor also instituted ‘Evenings With…’ shows, a variety type of production featuring one or two stars doing song, dance, and comedy routines similar to the variety shows then popular on television.  Later ‘Concerts’ with stars like Jim Nabors and Debbie Reynolds and staged readings of news works filled out the summer season.

Having new casts come in on weekly or biweekly basis was a strain on the theater staff.  Yet Elitch’s sterling reputation stood out.  A quote from the managing director at the Falmouth Playhouse on Cape Cod is telling:  “It was terrific to get a company from a lousy there where they were all unhappy, because it was easy to please them.  If they came from a great theater like Elitch’s, where it was heaven on earth and they were wined and dined, God help us all.”

We are often asked about ghosts in the Theatre, in particular Mary Elitch’s ghost.  In 1983 Shelly Winters appeared here in ’84 Charing Cross Road.’  During rehearsals Winters found herself overwhelmed, and by the time Opening Night arrived house manager Christopher Kirkland was so concerned that he brought in Elizabeth Perry, who understudied the role on Broadway, as a backup.  Winters had a disastrous opening night, something that Haila Stoddard found embarrassing for everyone involved.  Things improved after she came off stage one night.  She claimed something had rattled the curtains, and believed it to be a ghost.  This so preoccupied her that she lost her inhibitions and was able to give a great performance.

By the 1980s summer theater nationwide had reached its twilight years.  Only nine major venues remained in 1982, according to the Denver Post, with Elitch’s as the oldest survivor.  It was becoming difficult to find plays that were not just a little bit unseemly, and Elitch’s lease agreement with the Gurtlers required maintaining the “standards of excellence, good taste, and morality which have been characteristic of the Elitch Theatre’s past presentation.”  Headliners were no longer the stars from New York, but television actors from Los Angeles, and even then were difficult to pull away from the lure of Hollywood.

‘Nunsence,’ starring Denver native Mary Jo Catlett, was the last regular production at the Theatre, opening and closing the 96th season in 1987.  The Theatre was reopened briefly in June 1991 for a special production of ‘The Robber Bridegroom,’ starring Patrick Cassidy, to celebrate 100 years of the Elitch Gardens Theatre.

Reinvention of the Elitch Gardens Theatre

On April 30, 1986 the Gurtler family announced that the park was going to move out of its historic location, but that the Theatre would not be part of the move.  The Elitch Theatre Company, who leased the Theatre, launched a fund raising effort to purchase the Theatre, an effort that was ultimately unsuccessful.  The Company closed on September 1, 1987, leaving the Theatre to its ghosts.  Community activists filled a void to save the building from neglect and vandalism.

Meanwhile, in 1991 the Gurtlers settled on a 70-acre site in the Central Platte Valley for the new Elitch Amusement Park.  The old park closed its doors on October 1, 1994, and the new Elitch’s opened in 1995.

The Gurtler family selected New York developer Jonathan Rose, architect Peter Calthorpe, and Denver planner Chuck Perry (later incorporated as Perry Rose LLC), for the redevelopment of the old grounds as a New Urban mixed-use complex.  Preserving the Theatre became a central component of the new development.  It was very important to the developers to keep the historic angled entrance path, the Carousel House, and the Theatre.

The Historic Elitch Gardens Theatre Foundation was founded in 2002.  The total cost of restoration was estimated at $14.2 million.  By August 2006 the Foundation had raised approximately $5 million, with $1.2 of that going to the restoration of the Carousel House.  Together with $2.7 million in grants and $500,000 invested by Perry Rose in sprinklers, roofing and other emergency improvements, the funds were in place to start Phase 1 of the theatre restoration.  The formal groundbreaking ceremony took place on April 17, 2006 and was largely completed by late 2007.

The scope of work in the restoration was tremendous. In order to obtain grants the restoration needed to be conducted in accordance with the U.S.Secretary of the Interior’s Standards for the Treatment of Historic Properties.  It took over a year just to obtain approval for the exterior preservation because of the extent of decay.   Non-historic elements, such as the extended arcade and part of the stage house were demolished outright and not replaced.

Foxes had made their dens under the floorboards.  The foundation consisted of heavy timber posts balanced on granite and limestone blocks.  This was replaced with a concrete foundation.  Every board of the exterior siding was evaluated and almost every single one was replicated and replaced.  The cupola, long home to pigeons, was cleaned of several feet of guano at a cost of $75,000.  Each column in the colonnade, and each rafter tail was replicated and replaced.  The stairways were too steep for current standards, and ended up being rebuilt a bit longer than the originals.  Many structural timbers were “sistered,”  that is reinforced by timbers placed on either side and then screwed tightly together.  A large leak in the roof, near the stage, caused many problems.  These are just some of the many, many repairs made.

Phase 2 (2013 – 2014) of the restoration consisted of interior work for code compliance and health and safety issues.  A fire suppression system, which will work even in freezing temperatures, was installed.  This alleviated one of the most significant concerns, that of a catastrophic blaze.  Emergency lighting and exit doors with panic bars were also installed.

The New Works Festival began in 2015.  We had 70 submissions, from which the review committee selected 12, and the celebrity committee narrowed down to 6 finalists, all male authors.  Christina Crawford, Joan Crawford’s daughter, is a wonderful supporter.  When a study from the playwright association found that on 16 percent of plays were being written by women, Christina decided she wanted to do something about that, and encourage female playwrights.  Therefore, she is establishing The Mary Elitch Award.

Phase 3 (2020 – 2021) finally included the installation of restrooms, which allowed the theatre to gain its permanent occupancy certificate.  With fresh paint, repairs to the stage, electrical upgrades, the theatre is now ready to welcome in the community and start planning Phase 4.